In a bold step toward advancing Uganda’s sports ecosystem, NBS Sport—part of the Next Media Group—successfully organized and hosted the inaugural State of Ugandan Sport Symposium on June 19, 2025, at the Next Media Park.
The landmark event brought together key stakeholders across government, federations, athletes, private sector players, media, and academia for a critical dialogue on the challenges, opportunities, and future of sport in Uganda.
Under the theme “Building a Winning Sports Industry,” the symposium provided a unique platform for reflection and strategy—highlighting how structured partnerships, improved funding models, and a deliberate media focus can elevate Ugandan sport to new heights.
As the only 24/7 sports television station in Uganda, NBS Sport took the lead in convening the conversation, reinforcing its role not just as a broadcaster, but as a committed enabler of sports development and excellence in the country.
Next Media Group is proud to back initiatives like this, which align with its core mission to Inform to Transform. Through platforms like NBS Sport, the Group continues to spotlight critical sectors, spark dialogue, and champion the national agenda.
The State of Ugandan Sport Symposium is now set to become an annual platform for accountability, growth, and progress in the sports industry.
