Next Media hosts PR Smith and UMS exco for Annual Marketers’ fireplace

The Uganda Marketers’ Society’s ‘Annual Marketers’ Fireplace’ happened in Kampala on Friday, December 2, 2022, and NBS, a platform that prides itself in Informing to Transform, was once again the go-to media partner of choice.

In the lead-up to the much-awaited event, PR Smith, a TED Speaker, Digital Marketing Author, and Creator of the SOSTAC® framework, the headliner of this year’s event, appeared on NBS’ Morning Breeze to break down why all marketers needed to attend.

Following the interview, PR Smith had a tour of the Next Media Park, during which he got himself a photo moment with the Next Media Group CEO, Kin Karisa.

New Next Media Chief Marketing Officer, Edwin Danze, said the partnership with Uganda Marketers’ Society is timely and long overdue, “Marketing trends are fast-evolving, and we must keep abreast of what is happening locally and globally. We support initiatives such as Uganda Marketers’ Society to ensure the knowledge, networks and ways of work developed here can benefit even more Ugandans than those that manage to attend in person.”

This full-day event successfully created a platform for the Marketing ecosystem to workshop and discuss topical issues that defined 2022 and those envisaged as game-changers in the next year.

The Marketer’s Fireplace is an annual conference that brings together marketing professionals from various industries across Uganda. It allows marketers to learn about current and developing trends, network with peers and brands, and stir up new inspiration and enthusiasm for their work.

Started in 2017, this year’s Fireplace could not have discussed a timelier topic for NBS, “Driving growth through digital transformation,” with its recently much-publicized digital realignment process that saw some staff lose their roles.